Supplier Stories: Wedding Videographer A Piece Of The Party’s Journey from Strictly Come Dancing to First Dances

Welcome to this week’s Supplier Story! ‘Supplier Stories’ is an original Bridebook Business article series, where we go behind-the-scenes and into the wedding world through those that know it best – the experienced and talented venues and suppliers across the UK.

So whether this is your first story or 10th, enjoy as we look into the industry as a whole, and celebrate a true story in itself! Who says couples have all the fun?

 

A Piece of The Party’s Supplier Story:

 

Wouldn’t it be amazing to have a top television producer film your wedding? With A Piece of The Party, couples can have just that! Lauren, this week’s featured wedding supplier, draws on her years of experience working on some of the UK’s favourite shows, including Take Me Out, Big Brother, I’m A Celebrity, Get Me Out of Here and Strictly Come Dancing to make wedding videos that capture as much of a couple’s special day as possible – from the grand entrances to the tiny details. Together with her incredibly talented team, she immortalises wedding memories and has a ridiculous amount of fun doing it. 

So without further ado, Lauren over to you! 

 

1. Tell us a little bit about yourself?

I’m a senior TV producer, with over twelve years of experience working in the industry. I started as a runner on Strictly Come Dancing and worked my way up through the ranks on shows like The X Factor and Big Brother. I spend half of the year working on programmes like I’m a Celebrity and devote the rest of my time to filming weddings and events – allowing me the perfect balance of fun and creativity whilst still keeping up with all of the latest innovations in the media.

 

2. Share your story?

I’ve always loved an event – even when I was little I used to get so overexcited before a party that I couldn’t sleep for days before. Luckily I’ve mellowed a little now! I have worked in TV since I was 18 where started as work experience at BBC Television Centre. I fell in love with the industry, the glamour, the chance that you might run into Ian Beale or one of the guys from McFly – it was absolutely brilliant. I worked on Saturday night shiny floor shows like How Do You Solve a Problem Like Maria? and Any Dream Will Do before falling into my ‘university education’ – working on Big Brother from Series 7. I worked my way up and have done all manner of roles on the show. I was then headhunted by a chat show and became the youngest TV producer in the country aged 24, going on to be one of the youngest seniors there’s been. What I lack in age, I make up for in extensive experience storytelling and producing, and that is something I want to bring to people’s weddings.

When a good friend of mine moved to Australia and turned 30, my friends and I realised we had to put together a video to show her we were thinking of her. So I filmed and edited our friends dancing around and singing for her to a Katy Perry song called ‘Birthday.’ What it lacks for in quality (it was practically shot on a Nokia 3310) it makes up for in love and I realised there was a serious market for people showing their love for friends and family through the fun and beauty of video.

https://vimeo.com/135284645

 

3. What drew you to the wedding world?

Having already been inspired to start up some kind of fun filming company, a lot of my friends started getting married a few years ago and asked me to film their weddings which I absolutely loved. I realised there was a total gap in the market for wedding videos which are fun as well as beautiful and tell the story of the whole day. So I decided I could make a career out of it. Freelancing in television allows me the flexibility to spend part of the year in TV and the rest on A Piece of the Party.

 

4. What’s the most memorable wedding you’ve documented?

I’m lucky in that I genuinely feel like every single wedding I’ve documented so far has been really special and unique. But I have to say the one that sticks in my mind is Maria & George Hollis. They needed a fairly fast turnaround as Maria’s mother might not have been able to make the wedding due to illness. It already had grabbed me from the moment that the couple booked but attending the wedding made it a million times more special. Maria’s flower decorations were incredible, potentially due to the fact she’s got her own wedding florist business (Luna in the Wild). All of her friends and family were so close and lovely. They had an OFF THE SCALE party too – fancy dress and a hell of a lot of R Kelly made for a brilliant night. All of this was topped by the fact that Maria’s mother managed to make the day. I remember driving home feeling totally overwhelmed and full of love for the couple. I can’t wait to film heaps more special couples like Maria and George and create a video as special as they are.

 

5. What’s your favourite wedding memory?

Two come to mind. One is my very good friend Chris’s wedding – he was the first in our friendship group to get married, I was surrounded by our very best friends from college and it was the first time I realised just how incredible weddings are. The second is my friend Ellie’s wedding, who hired a band called Brando who played a thirty minute version of ‘Shake It Off’ by Taylor Swift. I still want to return to that moment to this day.

 

6. What part of a wedding is your favourite?

I think the moment the couple see each other for the first time is always pretty special but I’m also all about the party – everyone has finally relaxed and it’s really nice to see a total mix of people together in one room celebrating their friends coming together. To be honest though, what I love about weddings is that every single one has an element of the day which makes it really special and until you’ve filmed it, you never know what it’s going to be, which is why I love to be there to cover every single moment and then select the very best bits.

 

7. What do you think makes you/your product unique?

I genuinely love weddings, I’m a people person and most of all a people pleaser, so I really do go above and beyond trying to ensure people have a video that is truly unique to them. Our videos are a tale of the whole day and my storytelling experience from television means that storytelling is an inherent part of my personality. I don’t treat the videos as if they have a set format – they’re all set to different music, and I will always consider the individual style before I even shoot the video. It’s important that I spend a lot of the day getting a feel for the couple and the wedding.

I’m also very used to remaining discreet, not intruding on the event whilst still capturing the beauty of the day and the most special moments that they might miss. I’m also a family girl through and through (I made my Mum wear the same outfit as me ‘for the brand’ at a wedding fayre once!) and I’m really keen to capture families in videos, in whatever form that family is made up. For me it’s all about the love that you have for someone who will always be there for you.

 

8. Why do you think having a wedding video is important?

Weddings go by so quickly. And you spend SO LONG working on them, but on the day it’s just impossible to take in every detail, even if you have a completely photographic memory. There’s just too much to do and see and I feel like a video is the only way to capture it all. Don’t get me wrong, photographs are super important and a wedding essential but a video is your best possible chance of remembering the finer details that you’ve worked so hard on and also seeing the things you didn’t get to see on the day, even for years to come. You spend so much money on your big day that an additional expenditure on something that ensures your wedding will never be forgotten, to me seems like money well spent.

https://vimeo.com/205427979

 

9. What is your favourite documentary?

It’s not a documentary but I’m all about the dates – so Take Me Out (a show I worked on for three years and absolutely adore) First Dates or Married at First Sight. I will never stop being excited by watching romance (or the occasional dating disaster) unfold on TV. If you want to cringe/roll with laughter in equal measure, you MUST watch the 2017 Valentines First Dates special – particularly the bit where the guy gets asked how he wants to pay the bill… I was watching behind a cushion.

 

10. What do you love about Bridebook?

The client user interface is really well laid out, the design is super slick but most importantly its run by a brilliant, friendly team who genuinely love weddings and want to give suppliers the chance to connect with really lovely couples. For me as a supplier, I couldn’t ask for anything more. That and the fact it can be used anywhere is essential for a 2017/18 bride!

https://vimeo.com/135813952

 

A huge thank you to Lauren for sharing her Supplier Story. Check out her superb videos in her Bridebook profile.

 

Want to feature in your own Supplier Story? Get in touch with Beth at [email protected].

Supplier Stories: Iona Thomas’ Journey from Professional Concert Player to Wedding Musician

Welcome to this week’s Supplier Story! ‘Supplier Stories’ is an original Bridebook Business article series, where we go behind-the-scenes and into the wedding world through those that know it best – the experienced and talented venues and suppliers across the UK.

So whether this is your first story or 10th, enjoy as we look into the industry as a whole, and celebrate a true story in itself! Who says couples have all the fun?

 

Iona Thomas’s Story:

 

This week we’re sitting down with Iona Thomas, a truly talented musician whose combination of singing and playing the harp has moved wedding-goers and music lovers all over the world. 

With experience performing on big stages (including Glastonbury and Live Lounge); as a backing artist on international tours; and as a resident musician, Iona is no stranger to the limelight but Iona has recently decided to take on a new challenge – the Wedding Industry – and we couldn’t be happier.

So without further ado, Iona over to you! 

 

1. Tell us a little bit about yourself?

My name’s Iona and I’m a singing harpist!

 

2. Share your story?

I started playing harp when I was about 7 – I saw a lady playin harp in a local concert and I was absolutely in awe. My mum said if I was still asking her in a years time then she would consider taking me for lessons… 6 months down the line of asking her every day I think she’d had enough and took me to my first lesson. I continued to play throughout school and university and was always gigging alongside my education. By the time I graduated I already had quite a few gigs lined up, so decided that I would continue playing professionally… and here I am now!

 

3. What drew you to the wedding world?

There is always quite a big demand for harpists at weddings, I did a few and loved the atmosphere, environment and being part of a really special day. It’s just such a lovely thing to be part of.

 

4. What do you see as the biggest challenge in the wedding industry currently?

To be honest it’s always been quite smooth sailing for me in the wedding industry. I guess personally a challenge for me is keeping my set list up to date. People often request chart songs which requires learning a few new songs a month.

 

5. What wedding trends are you seeing in the industry?

Maybe not a trend – but since being made legal in 2014 it’s been nice to see more same sex marriages!

 

6. What is the biggest challenge you face on the wedding day itself?

I try and prepare myself as much as possible so that I have minimal to worry about on the day of the wedding – but I still always worry that maybe my car won’t start or my speakers won’t work on the day. Touch wood it’s always been fine though.

 

7. How do you feel technology is changing the industry?

For me, a lot! Social media and the internet is a great way to promote my music to potential clients. I’ve had a couple of bookings from someone seeing me on someone else’s Instagram story. As well as that, in terms of equipment there are always new and improved speaker systems coming out and my electro-acoustic harp, which I believe is one of the first to have been built, was only made in 2012.

 

8. What has been your biggest time saver this year?

Well currently my biggest time waster, which will hopefully turn into my biggest time saver, will be the  FAQs section I’m about to add to my website. After replying to endless emails to questions like “can you play outside?”, “what do you wear when you perform?”, I’ve decided to make one big list with the answer to everything!

 

9. How do reviews affect the industry?

I think massively. Internet reviews can really make or break a business. Assuming everyone gives accurate and honest reviews I guess they can only be a good thing though.

 

10. How do you get to know your couples before the big day?

Depending on how they found me really. If they booked me at a wedding fair obviously they met me and heard me then. When I get bookings online then I can send them a list of dates that I play at hotel bars around London so that they come and watch if they like. Alternatively just always being available by phone and email is important I think.

 

11. What do you think makes you unique?

I think by being a Singing Harpist I am relatively unique – there aren’t many of us. And I can definitely vouch for this after having a few people enquire about the same date I tried to find someone to pass my extra work to… it was not easy!

 

12. What do you think makes for the perfect wedding?

I guess perfect is subjective! But I would probably say that it would be more about the relationship of the bride and groom and how well everyone gets on on the day instead of things like venue, décor, etc.

 

13. What’s your favourite wedding memory?

I’ve been booked as a surprise a few times, that’s always nice. Other than that I’ve performed at a few amazing weddings abroad. I played at one in this little town in Italy some years ago, on top of a big hill in the sun with a view of the valley. It was beautiful.

 

14. What do you love about Bridebook?

I think Bridebook is very innovative and current. Being able to compare suppliers all within one site, with all the information and price comparisons I think is great. Also, I love the Bridebook team!

 

Any other comments?

Thank you Bridebook team for the interview!

 

A huge thank you to Iona for sharing her Supplier Story. Iona specialises in pop and contemporary music, giving chart classics a quirky, and romantic twist – check out some of her beautiful performances in her Bridebook profile.

 

Want to feature in your own Supplier Story? Get in touch with Beth at [email protected].

Supplier Stories: London Wedding Venue Queen Mary Shares Insights on Staying Unique in a Changing Industry?

Welcome to this week’s Supplier Story! ‘Supplier Stories’ are an original Bridebook Business article series, where we go behind-the-scenes and into the wedding world through those that know it best – the experienced and talented venue and supplier professionals across the UK.

So whether this is your first story or 10th, enjoy as we look into the industry as a whole, and celebrate a true story in itself! Who says couples have all the fun?

 

Weddings at QMUL’s Supplier Story:

 

Today our featured supplier is Saran, wedding co-ordinator at Weddings at QMUL (Queen Mary University of London). QMUL is a hidden gem in the heart of London that offers something a little bit different. University campuses aren’t considered a common venue choice, but with a beautiful library reminiscent of the iconic scene from Beauty and the Beast and an excellent wedding team that keeps everything running smoothly behind the scenes, QMUL proves that they should be. 

So without further ado, Saran over to you! 

 

1. Tell us a little bit about yourself?

I’m Saran and I’ve worked at Queen Mary University London for 6 years now. My official job title is ‘Sales Executive’ – but when it comes to weddings I double up as our in-house Wedding Coordinator.

Photo credit: Emmie Scott Photography

 

2. Share the story of yourself and Weddings at QMUL?

I was thrown, head first, into the world of weddings to be honest. Shortly after I joined the team at QMUL, we were hosting one of our first, if not THE first, wedding celebration in the Octagon – our signature venue. This was way before we ‘officially’ hosted weddings and so I was tasked with the challenge of being the event coordinator for that wedding. Of course, I was terrified. New to my role and being given something so important was very daunting – it meant that one of the most important days in someone’s life was in my hands. But determined to make the event a success, I rose to the challenge. The day itself went really smoothly and the sense of achievement afterwards and knowing ‘I can do this’ gave me a thirst to do more!

Photo credit: Jessica Reeve

 

3. What drew you to the wedding world?

Having successfully delivered my first wedding, I was keen to develop this new found skill and I worked with my team to officially launch our weddings product back in 2012. We soon realised that we had such a unique offering, that we should really shout about it. ‘Weddings at QMUL’ was born in February of this year. We contacted couples who had previously hosted their weddings with us and basically asked them to be honest and tell us what they really felt about their experience with us as a venue. This was invaluable information for us and it formed the foundation of our new wedding offering.

As a venue, our objective is to offer an extraordinary experience in a historic venue that is relaxed and beautiful. Our new branding is clean and simple and more importantly, our new packages are transparent and easy to understand. Planning a wedding comes with so much stress as standard, our role is to ensure that we take a lot of that stress away from the couple so that they can focus on each other and their guests for a truly unforgettable wedding day.

 

4. What do you see as the biggest challenge in the wedding industry currently?

Every space is becoming a wedding venue – from warehouses to pubs and roof gardens, so for us, as a venue, our focus is to remain unique and attractive to prospective brides and grooms. We are very fortunate that we have such a beautiful, unique and versatile venue. But for our team, that is just the foundation. We continually look at ways we can offer an amazing experience for our couples that they won’t get elsewhere. This all starts with me and making sure that I support them through the entire process, from the moment they first enquire, right up to the wedding day and sometimes beyond!

Photo credit: Jennifer Adams

 

5. What wedding venue trends are you seeing in the industry?

I’ve noticed that one of the key trends is shorter lead times. Of course, we still get those couples who plan their big day months, if not years ahead of time. But we are seeing a greater demand for weddings with much shorter lead times, sometimes even as short as a few weeks.

We have also seen an increase in year-round weddings. A couple of years ago we only ever received enquiries for summer weddings, a cluster of dates between June and August that were in high demand. Now we are hosting weddings in what we used to class as ‘off-peak’ season.

 

6. What is the biggest challenge you face on the wedding day itself?

Anyone working in the wedding industry knows that weddings NEVER go 100% to plan. The biggest challenge I give myself on a wedding day is to make sure that when things go wrong (like we all know they do) that the couple and their guests know nothing about it. My priority is to make sure that the couple has the most wonderful wedding day, free from anything that could cause them any stress.

Another challenge for us is that we are a university, not a purpose built wedding venue so sometimes logistics within our facilities can be challenging. To ensure that this doesn’t impact on the big day, I make sure that everything is planned out from the moment of booking, right up to the day itself. I have my own ‘checklist’ that I have designed and I use it to ensure nothing is missed and everybody who is involved from the venue is briefed and aware of every last detail.

Photo credit: Jennifer Adams

 

7. How do you feel technology is changing the industry?

Today, everyone has a smartphone as an extension of their arm, so everything is just a click away from a social media platform or a Google search. As a result guest expectations are higher and there is a lot of pressure on the bride and groom to try and think of something innovative to make their day different and memorable.  On the flip side, it does make it really easy to find new and quirky ideas with just a scroll, a click or a quick chat with Siri.

 

8. What has been your biggest time saver this year?

Our new packages for sure! When we re-branded to Weddings at QMUL, the first thing we did was look at what we offer and how accessible that information was. We realised that it was really difficult for our potential couples to find out how much it would cost for them to host their wedding with us. So we designed brand new packages that were transparent and allowed couples to see exactly what is included in each package and the costs associated with it. No little surprises later down the line. This saves me so much time as I am not constantly playing ‘ping pong’ with lots of questions from couples and it reduces their levels of frustration in having to ask so many questions.

Photo credit: Jennifer Adams

 

9. How do reviews affect the industry?

It’s human nature to seek validation in something by hearing about something from someone else who has experienced it first hand. Couples planning their wedding are no exception – they want to hear more about ‘real life’ wedding stories and read first-hand recommendations in order to make an informed decision about something they are going to spend a lot of money on. For us, word of mouth recommendations and reviews are really valuable. 

 

10. How do you get to know your couples before the big day?

When I meet a potential couple I like to think of them as a friend and not a client. I spend a lot of time with them through the wedding preparation process, so when a couple comes in for their menu tasting session with our chefs, I make sure I am there as well. It’s a really nice relaxed environment and I find it gives me a great opportunity to get to know the couple even better. We form a partnership and it allows us to work together to ensure their day goes perfectly.

 

11. What do you think makes Weddings at QMUL unique?

Our signature venue is our Grade II listed Victorian ‘Octagon’ venue. Anyone who steps inside for the first time is always blown away by just how extraordinary it is. We call it ‘The Hidden Gem in the Heart of East London’ and it really is! It’s the only venue of its kind in London. However, as a team, we wanted to ensure that we didn’t get complacent and expect that the venue would sell itself. As lovely as a venue can be, after all it is only a ‘room’, albeit a pretty one. For us it’s all about the additional services and support we provide as a venue. From having myself available as a point of contact throughout, to the transparency of the new competitively priced packages and the complimentary extras we include at no additional cost, we have designed a truly unique offer for all potential couples.

Photo credit: Lauren Page

 

12. What do you think makes for the perfect wedding?

The people. If you have the most important family and friends around you, you will have memories that last a lifetime. Therefore, making sure that everyone attending is happy on the day is the number one priority. If they are happy, I am happy!

 

13. What’s your favourite wedding memory?

My own wedding – it was an incredible day that was filled with so much love from family and friends. It was a colourful Indian wedding with an abundance of food, drink and LOTS of dancing! My friends said that they had never been to a wedding where the dance floor was packed from beginning to end.  It was also a great learning curve for me too – to be the bride was the most important lesson ever. It made me experience first hand what our couples at Queen Mary University London are going through when they are planning their big day. It’s very stressful, but now I make sure that I do whatever I can to help them and put their minds at rest.

 

14. What do you love about Bridebook?

The app is brilliant! It’s great for couples who do not know where to start when they are planning their wedding. Having a resource like the Bridebook app is a great tool for them.

Photo credit: Jessica Reeve

 

 

A huge thank you to Saran for sharing her Supplier Story. Check out the stunning Queen Mary University of London in their Bridebook profile.

 

Want to feature in your own Supplier Story? Get in touch with Beth at [email protected].

Wedding Venues Near Me: Manchester and beyond.

Searching tirelessly for the perfect wedding venue near Greater Manchester? Bridebook.co.uk has compiled a list of the top 25 venues in and around the city to help you out! Take a look at these incredible places, or hunt for yourself by viewing all our wedding venues in Manchester.

1.Halle St Peter’s

Bridebook.co.uk Halle St. Peter's

In the centre of Manchester sits Halle St Peter’s, an incredible grade II listed church that has been recently reformed. High ceilings and original features will impress your guests as they enter this venue – a stunning backdrop for your wedding day.

2. Ashfield House Hotel

Bridebook.co.uk Ashfield House Hotel

Wonderful grounds and a chic interior welcome you Ashfield House Hotel. This exclusive venue is the canvas for you to put your own spin on your wedding day, making your biggest dreams become reality!

3. Chetham’s

Bridebook.co.uk Chetham's

Dating back to 1421, Chetham’s is made up of medieval buildings with heaps of character. As you say your vows among oak-panelled walls and take photos in the breath-taking library, your wedding day will be immersed in history and charm at this venue.

4. The Wellbeing Farm

Bridebook.co.uk The Wellbeing Farm

Fun, quirky and magical are the three words often used to describe this venue. Complete with bails of hay, authentic farm items and llamas and donkeys to pose with during your photos, The Wellbeing Farm has it all.

5. Belle Epoque

Bridebook.co.uk Belle Epoque

Amazing Art Nouveau architecture brings class and style to your wedding day in the form of Belle Epoque. Only a short journey away from Manchester, the stunning interiors and Italian glass mosaic floors of this venue are the perfect surroundings for your wedding.

6. The Monastery

Bridebook.co.uk The Monastery

This stunningly epic grade II listed building is completely one of a kind. The Great Nave within The Monastery is filled with history and offers spectacularly majestic surroundings for you and your guests to enjoy.

7. The Ashes

Bridebook.co.uk The Ashes

The Ashes boasts a stone courtyard, 50 acres of lush grounds and original interior brickwork. It’s easy to forget you’re just outside of Manchester when you see the picturesque pond and stunning surroundings of this venue.

8. 11 Didsbury Park

11 disbury park on a sunny day

Nestled away behind Didsbury Park, this Victorian villa is full of charm. The relaxing atmosphere of it’s gardens will be the perfect setting for you wedding day.

9. Upper House

Bridebook.co.uk Upper House

Set in the Peak District just outside of Manchester, Upper House stands tall over tranquil gardens and magnificent woodlands. Steeped in history and with a medieval banqueting hall ready to wow your guests, your wedding will be a success with this hidden gem.

10. Styal Lodge

Bridebook.co.uk Styal Lodge

This family-run beauty is nestled within Styal Golf Course and provides the blank canvas for you to work upon with your wedding theme. Styal Lodge uses gorgeous wood panelling and natural light to breathe fresh air into your wedding.

11. Mitton Hall

Bridebook.co.uk Mitton Hall

The incredible 15th Century Manor House of Mitton Hall combines historical features and a contemporary feel. Oak panelled rooms make the interior cosy, while adding a touch of class to your wedding.

12. The Plaza

Bridebook.co.uk The Plaza

Step into the limelight in this fabulously unique venue. The art deco glamour of The Plaza auditorium will transform your wedding into an unforgettable event, and you even get your own private film screening with popcorn provided!

13. Whitworth Hall

Bridebook.co.uk Whitworth Hall

Magnificent high ceilings and stunning architecture make Whitworth Hall a truly incredible place to tie the knot. In the heart of Manchester, the gothic grandeur of this building is all you need to stun your guests.

14. The Oak Tree of Peover

Bridebook.co.uk The Oak Tree Of Peover

This rustic barn is a charming backdrop for your wedding day. Beautiful beams and natural light give The Oak Tree of Peover a magical and contemporary touch to the Cheshire countryside.

15. Adlington Hall & Gardens

Bridebook.co.uk Adlington Hall & Gardens

This stately home is truly magnificent venue that shows off beautiful architecture inside and out. The Adlington Hall & Gardens is set within the countryside close to Manchester and boasts incredible interior design. Wow!

16. The Saddleworth Hotel

Bridebook.co.uk The Saddleworth Hotel

The Saddleworth Hotel is a venue full of chic interiors and luxurious features. Based a short drive away from the centre of Manchester, the perfectly preened gardens and spectacular views are the ideal wedding backdrop.

17. Sandhole Oak Barn

Bridebook.co.uk Sandhole Oak Barn

A Medieval-inspired period barn and striking exteriors belong to Sandhole Oak Barn, set in the rolling Cheshire countryside. Say ‘I Do’ in the Oak Clock Tower, and then party the night away in the impressive grounds.

18. Canal Boat Cruises

Bridebook.co.uk Canal Boat Cruises

One of the most quirky ideas near Manchester is a wedding day trip with Canal Boat Cruises. The wedding boat ‘Romance’ is transformed into a venue for your special day, and you and your guests can even help to open and close the locks on your journey!

19. Heaton House Farm

Bridebook.co.uk Heaton House Farm

Heaton House Farm is a former dairy farm with sandstone barns and a rustic exterior. As you step inside, style and contemporary chic make a glorious backdrop for your very special day.

20. Great John Street Hotel

great john street hotel wedding venue
Perhaps Manchester’s most urban wedding venue, this original Victorian school house has been transformed into a luxurious townhouse hotel. 
 

21. The Manchester Museum

Bridebook.co.uk The Manchester Museum

A truly unique wedding day can happen in front of your very eyes within The Manchester Museum. You and your guests can walk among the dinosaurs during your wedding for the ultimate step back in time.

22. Capesthorne Hall

Bridebook.co.uk Capesthorne Hall

The classic and historic decor of Capesthorne Hall will give your wedding day an edge of class. With breath-taking views across the countryside and grand interiors, this venue is the ideal setting when becoming Mr and Mrs!

23. Owen House Wedding Barn

Bridebook.co.uk Owen House Wedding Barn

Owen House Wedding Barn is a bespoke wedding venue dedicated to give you a truly unique wedding experience. The converted barn still has original features and plenty of rustic charm to offer for your photo opportunities!

24. Sparth House Hotel

Bridebook.co.uk Sparth House Hotel

This spectacular venue is surrounded by acres of woodland and lush greenery to enjoy on your big day. Sparth House Hotel is equipped with luxurious features and a personalised service to help you relax on your wedding day!

If you’re still undecided about your wedding venue or you’re looking elsewhere in the UK, use Bridebook.co.uk’s Wedding Venue Search and type in your preferred location.

Feeling stressed about the plans for your big day? Bridebook.co.uk can help you out and make the planning process much easier. Fill in your guest list, budget and use our wedding checklist to make sure you don’t forget a thing in the lead up to your special day!

Happy planning!

Why it’s more important than ever to be transparent with your pricing

More often than not, one of the very first questions wedding venues and suppliers will be asked by couples is “how much do your wedding services cost”.

business.bridebook.co.uk

 

Price transparency has been a highly fractious debate within the wedding industry for as long as we can remember, and for years wedding suppliers have battled this ‘opening question’ by couples – discussing frustrations and seeking advice on pricing strategy from like-minded suppliers, and in some instances even attempting to persuade couples that price is not the most important factor.

Except that often – at this early supplier shortlisting stage – it actually is one, if not THE of the most important factor for couples; particularly for 2017/2018 weddings.

 

If the price is right, you’re through to the next round!

business.bridebook.co.uk

 

Of course, as creators, artists, planners and wedding venue hosts the last thing we want to do is reduce our services to numbers and subject our passions to bidding wars.

But as human beings, with special reference to millennial couples, we know that the process for any decision making procedure relies on completing intense research, cementing boundaries and budgets, and setting priorities.

And owing to an abundance of online wedding checklists, budgets and advice blogs (not to mention the thousands of venues and suppliers couples now have to choose from) brides and grooms are likely to want to understand within which pricing perimeters you’re operating before they fall in love with you – only to realise they can’t afford you. Saving both them and you time.

 

The pricing positives

 

Let’s look at the positives of getting the “how much is an average wedding photographer/cake/venue [insert as appropriate]” question out of the way, upfront.

When you’re transparent with your pricing, you’re unlikely to experience time-wasters asking you for all the important things that prospects need to know, only to decide that they believe they can find your services for cheaper elsewhere.

You know that couples who get in touch with you are doing so because they’re genuinely considering hiring your wedding venue or engaging your supplier services to help them create their perfect wedding and that they can afford you.

business.bridebook.co.uk

 

However, as we all know, wedding plans evolve and develop as couples decide they’d like to “add drones” to their wedding photographer hire package, for example.

In this instance, it’s essential that wedding suppliers include a “from” price, and ideally a “to” price so that you’re being completely transparent with the spectrum of costs your clients are dealing with. This avoids any surprises for soon-to-be newlyweds later down the line and saves you the stress of having to have that awkward conversation.

 

Setting your price parameters

 

When it comes to answering pricing questions and setting your ‘average price’ parameters on directories such as Bridebook, it’s essential that you think about the true value of your services and never just attempt to compete on price.

A number of hours you put into your work should be a key factor, however, remember that couples are also investing in your expertise, your personality, your skill and your support. The key to setting a successful pricing strategy is to position your business as the most knowledgeable, dedicated, and high-quality option.

Don’t undervalue yourself. You must walk away from your documented ‘guide price’ happy, and know that by the time couples have read about your wedding services, your price will become less important to them.

business.bridebook.co.uk

 

If you’re interested in understanding more about average wedding supplier costs in the run-up to peak wedding season, view The UK Wedding Report 2017.

 

Update your pricing information and stay relevant by logging in and editing your Business Account HERE. Once updated, you will instantly increase your profile searchability and are able to connect with our community of 40,000 couples open and honestly. 

Want more tips and tricks? Like the Bridebook Business Facebook Page and receive weekly updates from industry experts and thought leaders across the UK.

How to make more time for yourself during peak wedding season

Ask yourself; what activities that I do today will make my future better?

 

3 self-preservation techniques for wedding suppliers 2017

 

The sun is out, the sky is blue, there’s not a cloud to spoil the view but you’re waning…

What is now the most wonderful time for soon-to-be-newlywed couples is sure to be the most stressful time for wedding suppliers, and how you manage that stress and make time for yourself during peak wedding season is as important as you delivering your best wedding yet.

It’s not always easy to stop when you’re on a roll but we’ve compiled 3 easy ways to help you step back, take stock and stay on top of your game when the going gets tough…

 

1. Start your morning right

All the breakfast cereal ads say it – “start your day right” – because the way you start your day has a huge effect on your performance and mindset throughout the rest of the day.

Here are a few simple things you can do to start your mornings off on the right foot:

Set your alarm a little earlier

 

Yes, I know it sounds painful but some of the most successful entrepreneurs swear by this technique and use the early hours to get in some productive me-time before the rest of the world rises.

If you don’t believe us, read Entrepreneurs “The Power of Mornings: Why Successful Entrepreneurs Get up Early”. Just get to bed a little earlier to make up for any lost sleep.

 

Make mornings about you – not about work

 

Whether you choose to go for a run, practice yoga, meditate or simply read the newspaper with a cup of coffee, make the first hour of your day about you and your needs. You’ll feel a lot better responding to the needs of your brides and grooms if you’ve already had your own down-time.

 

Eat breakfast

 

Yes indeed, those wily fibre-loving, heart-health oriented cereal ads really do know their stuff. Eating breakfast really does kick start brain function and will set you up for a productive day. You’ll be less likely to feel lethargic around mid-morning and less likely to snack on the wrong things. So all in all, breakfast is a great way to ensure a healthy mind and body.

 

2. Plan out your week

During peak wedding season, to-do-lists are a must to avoid you missing any important tasks and becoming unnecessarily stressed.

 

Assign your top priorities for the week at the start of each week so you know what you absolutely must get done in the time you’ve got. Then build in time around these key tasks to sort through emails and manage other projects.

 

3. Take stock and ask yourself; am I happy?

If you feel constantly overwhelmed by your work then it’s time to step back and be honest with yourself about your priorities, your work style and your work-life balance.

Once you’ve gotten to grips with your ideal work scenario and established what is realistic for you in terms of hours and earnings, you can facilitate a happy medium.

 

Separating work and personal time is important. Signal the start and end of a working day by creating a routine of sorts. Whether that’s taking the dog for a walk with your partner at the end of the day or sitting around a breakfast table with the family before any emails are read in the morning, it’s important that you tell your brain when it’s time to work and when it’s time to switch off.

 

Looking after yourself really is the most important thing

Ask yourself; what activities that I do today will make my future better?

Ultimately, we’re all trying to live as happy a life as we can whilst earning a living, pursuing our passions and making sure we spend quality time with those closest to us.

If something isn’t right, fix it. And remember, YOU are the master of your own destiny. Nobody expects you to be superman or superwoman – you’re placing that pressure on yourself.

Make some simple changes today to ensure you really are looking after number one and you’ll see just how enjoyable the peak wedding season can be.

 

 

Want more tips and tricks? Like the Bridebook Business Facebook Page and receive weekly updates from industry experts and thought leaders across the UK.
 
 

Keep your Bridebook profile up to date and relevant by logging in and editing your Business Account HERE. Once updated, you will instantly increase your profile searchability and are able to connect with our community of 40,000 couples. In short, spend a little time adding photos, videos, and information you love about your business now, and benefit later! 

How Savvy Wedding Suppliers use Instagram to get Bookings in 2017/18

If you’re not already present on Instagram or you think you could be doing something better, these are just some of the ways in which wedding venues and suppliers can see a dramatic uplift in online engagement through relatively little effort.

 

Ever heard of the saying “a picture paints a thousand words”? Well, this statement rings particularly true when it comes to marketing in the wedding industry, and we’re urging all UK wedding suppliers to start painting their story online to secure bookings now and into the future.

Giddy couples busily building a vision of their dream wedding will scour the web for visual inspiration – saving or pinning pictures, building collages and following popular wedding accounts on social media that keep them abreast of the latest and greatest styles and trends to hit the marital market.

And amongst all the ‘wedding bell’ noise out there in the online world, one visual-specific social platform reigns above all others. It is of course, Instagram.

 

Instagram facts for wedding suppliers

Now the seventh-ranked social media platform in the world, the video and image-sharing app that we know and love as Instagram boasts over 600 million monthly active accounts. To put this into perspective, YouTube currently stands at 1 billion active monthly users and this globally renowned video-sharing site has been on the scene for 5 years more than Instagram (that’s practically 500 years in the world of online!) and had faced significantly less competition when it started.

In other words, Instagram is doing very well and is becoming increasingly popular.

 

The younger generations constitute the bulk of Instagram demographics as the latest statistics from the Pew social media report and Instagram press page report:

  • 59% of 18–29-year-olds use Instagram.
  • 33% of 30–49-year-olds use Instagram.

The report also confirms that the dominant gender using the photo-sharing site is still women (38% of women online use Instagram compared to 28% men).

This means that Instagram constitutes the perfect target audience for the wedding industry and is, therefore, an essential marketing platform for all wedding suppliers, including wedding venues, wedding photographers, wedding makeup artists, hair stylists, cake makers and more.

 

By marrying a photobook-style library of images and videos with the core target age for people getting married right now, Instagram becomes a match made in heaven for wedding suppliers looking to secure new bookings.

 

How to use Instagram to get bookings as a wedding supplier

 

Keep your content light

Instagram is loved by young people and famed for topics such as celebrity, beauty, fashion, travel and weddings. Instagram is a place for fun content and it should be used to showcase approachable and welcoming wedding venues, confidently creative wedding photographers and daringly different wedding florists – it is not a place for serious or corporate messages.

Content should be light, fun and engaging. Never use Instagram to post salesy messages. You’ll be Insta-ntly Insta-shamed (see what we did there).

 

Get hashtag happy

Hashtags are a great way to improve the reach of your posts and help you get featured in feeds that are relevant to your craft.

Use hashtags that are relevant to your wedding business, such as #weddingdress and #weddingphotography, and include location where possible for refined targeting over volume targeting, e.g. #weddinghairessex.

An easy quick-win is to incorporate daily hashtags in your posts such as #MondayMotivation and #TuesdayTips to ensure your posts are relevant by day and to get you involved in the conversations that count. What’s better for soon to be #brides than a little #weddingvenue #mondaymotivation to get them through the day?

Sandhole Oak Barn is a great example of a wedding venue that knows how to use relevance (e.g. the weather) in the subject of the post and location-based wedding hashtags for optimum reach.

 

Tip: try including a few extra hashtags in the comment section of your post rather than listing them all in the status field. This gives you the added reach you’re looking for without cluttering the core text you use to annotate your image or video.

You should be using Instagram search to find the hashtags that are trending in your field rather than just making them up. Although that being said, creating innovative and unique hashtags that are specific to your brand can also help you build a highly engaged audience who are specifically interested in you and your brand.

A mix of both established and new makes for a great combination.

And another great way to find new hashtags relevant to your wedding business is to visit the profiles of successful competitors in your area and make a note of the hashtags they use in their posts. Think about the kinds of hashtags engaged couples are likely to search for on Instagram and make sure you use those as well.

Use every opportunity available to share interesting content

Everything interesting that happens in your wedding company is a photo-sharing opportunity.

Take photographs or use video to show how your wedding venue looks before and after it has been decorated for your next wedding.

 

Use #TBT (Throwback Thursday) as an opportunity to showcase previous weddings you’ve catered for and pick out a few unusual or popular ideas that couples have incorporated into their wedding day.

Cooling Castle Barn wanted to share their latest cocktail with Instagram followers, and why not?

 

You must post regular content to keep your account at the top of people’s minds.

Interact with other wedding suppliers

As well as being used as a marketing channel that helps you to connect with and engage potential brides and grooms building their dream wedding, Instagram should also be used to interact and network with other wedding suppliers.

Tag wedding hair stylists or wedding cake makers in your posts to show your followers who you’ve worked with at your venue, and to project an image of your wedding services as being connected and all-encompassing. These kinds of partnerships are highly valuable and show like-minded wedding suppliers that you are actively involved in the wedding community.

Here, wedding venue Newton Hall has done a great job of sharing a beautiful picture of a fellow wedding suppliers wedding cake, tagging the cake maker and using a great selection of industry and location-specific hashtags in their post.

 

The added benefit of supporting fellow wedding suppliers? Well a good deed done will surely be reciprocated and you’ll likely find other suppliers you’ve worked with will start tagging your wedding venue or business in their own Instagram posts on their own accounts.

This is how referrals and recommendations work, and the importance this kind of personal and professional affirmation plays in generating bookings should be fully realised.

Reach out to engaged couples on Instagram

Spend some time searching for hashtags that you believe local, engaged couples may use in their own posts and you will, in turn, find engaged Instagram users to follow and engage with (as well as identify some of the hashtags you could be using in your own posts).

 

You can also track down local, engaged couples (i.e. your target market) by visiting the Instagram profiles of other local wedding suppliers. Wedding photographers will often tag couples in engagement shoots which provides you with a great opportunity to start engaging with the posts of these couples whilst they’re in the wedding planning stage.

By spending just five or ten minutes per day liking posts and following newly engaged couples on Instagram, you should begin to see more couples following you and engaging with your posts. The bookings will follow.

 

Instagram is the Wedding Industry’s best friend

If you’re not already present on Instagram or you think you could be doing something better, these are just some of the ways in which wedding venues and suppliers can see a dramatic uplift in online engagement through relatively little effort.

Using a platform like this is about training your mind to think like a millennial couple. Share the things that matter to your business, be present in the places your couples hang out and engage with the content that they like to read and share.

 

 

Want more tips and tricks as to how to grow and market your wedding business? Like the Bridebook Business Facebook Page and receive weekly updates from industry experts and thought leaders across the UK.
 
 

Keep your Bridebook profile up to date and relevant by logging in and editing your Business Account HERE. Once updated, you will instantly increase your profile searchability and are able to connect with our community of 40,000 couples. In short, spend a little time adding photos, videos, and information you love about your business now, and benefit later! 

Supplier Stories: Wedding Stylists Hattie & Flora on Creativity and Collaboration in the Industry

Welcome to this week’s Supplier Story! ‘Supplier Stories’ is an original Bridebook Business article series, where we go behind-the-scenes and into the wedding world through those that know it best – the experienced and talented venues and suppliers across the UK.

So whether this is your first story or 10th, enjoy as we look into the industry as a whole, and celebrate a true story in itself! Who says couples have all the fun?

 

Hattie & Flora’s Supplier Story:

 

 

What do you get when you take two best friends, add bundles of talent and then finish it off with creativity, colour and fun? The answer is suppliers like our guests this week: Harriet and Jodie from Hattie & Flora, a wedding stylist company that creates bright, festive layouts for a couple’s big day. Having worked as events stylists for Jamie Oliver, The Savoy, BBC’s Children In Need and more,  the team know exactly how to make a day magical and let a couple’s personality shine through.

So without further ado, Harriet over to you! 

 

1. Tell us a little bit about yourself?

We are Harriet and Jodie – Directors of Hattie & Flora Ltd. I’m (Harriet) a trained florist and Jodie studied Theatre Design at the Arts University Bournemouth – these skills seemed to  ‘marry’ (forgive the wedding pun!) perfectly to create our Event Decoration company!

 

2. Share the story of Hattie & Flora?

We met when we were 8 years old and almost immediately started a jewellery company called Bohemian Beads – we’ve been destined to run a colourful business together from the beginning! Bo’ Beads fizzled out as we discovered you can spend your profits on sweets and panda pops…  However, it was the start of our adventures in the world of business and 16 years later, after studying for our degrees, we were thrown back together by fate!  I was working on a large Indian wedding creating lots of varmala garlands; Jodie was living back at home and freelancing as an event designer so I got her on board to help me out.  We had so much fun together that we agreed we would make it a regular thing!

 

3. What drew you to the wedding world?

The big wedding that sealed the deal was that of a Channel 4 producer for whom Jodie was the prop stylist.  She needed a florist and asked me to join the team. We were asked by so many people at that wedding for a business card, so we went home and made some that night!  The name Hattie & Flora comes from our original businesses – I had a floristry business called Flora’s Garden, and Jodie had a hat/fascinator company called Hattie Pom Pom.   After that we went on to work for Mercury Events designing the look and feel for Bluewater Wedding Fair, and also began collaborating with Jamie Oliver on his annual festival The Big Feastival.  Although we now work on many types of events such as festivals and parties, we do love the personal one to one nature of working on weddings – you really get to know the bride and groom so well, it’s wonderful.

 

4. What do you see as the biggest challenge in the wedding industry currently?

With social media platforms such as Pinterest you find that many brides and grooms are getting really hands on with their own weddings and making their own decorations. However, on the flip side, we’re also finding that this means that their ideas and visions are more ambitious so are coming to us to help with some of the more wild and wonderful creations!

 

5. What wedding trends are you seeing in the industry?

We’ve seen a rise in the popularity of botanical inspired design – from terrariums and miniature greenhouses to eucalyptus chandeliers, it’s a beautifully natural and wild look that we adore putting together.

 

6. What is the biggest challenge you face on the wedding day itself? We often have a short space of time to achieve a high level of decoration – from laying out all the flowers, sometimes creating floral archways on the morning of the wedding, to hanging hundreds of ceiling decorations.  We make sure to have a strict time plan in place but also make sure that we still enjoy the process!

 

7. How do you feel technology is changing the industry?

Social media platforms such as Instagram and tools such as Pinterest have really helped us to communicate with brides and grooms visually, not only for marketing purposes but during the design process too.  And of course apps such as Bridebook are helping us to connect with suppliers and potential clients in a big way!

 

8. What has been your biggest time saver this year?

We have invested in an awesome vinyl printing machine which means we can design and print bespoke vinyls for signage.  Some couples prefer a hand painted look but for those wanting a slick design the vinyl option can still be really effective!

 

9. How do reviews affect the industry?

Reviews and testimonials are so important in a competitive industry where word of mouth and recommendation is key.  People want suppliers they can trust but how else would they know to trust a supplier they’ve never used before?  We always ask for a simple review or testimonial, either via email or posted directly to social media. 

 

10. How do you get to know your couples before the big day?

We always meet the couple for consultations prior to the wedding, and also site visits so we can visualise the décor together.   We make sure to build up a great relationship via email and are in constant contact with our couples up to the big day.

 

11. What do you think makes Hattie & Flora?

It’s all about confident use of colour and magic! The process has to be enjoyable for both us and the couple we are working with. We have a lot of fun designing and brainstorming with our couples and we are often told that we make the process exciting even to those couples who haven’t got a natural eye for creative details. That being said, we thrive on working with the super creative couples too and we have a reputation for creating quirky and unique decorations. We’ve heard people saying ‘this must be a Hattie and Flora wedding!’ which is so flattering!

 

12. What do you think makes for the perfect wedding?

A wedding which is true to the couple, and reflects the couple on a personal level, will always work.  The more uptight you are, the more formal and less relaxed a wedding is in our experience!  We tell our couples to enjoy every process – you (hopefully) only get to do this once in your life, so why let it be stressful?!

 

13. What’s your favourite wedding memory?

We were honoured to be bridesmaids for a best friend of ours, so Jodie and I wrote and performed a playful song for her at the wedding – we played ukuleles too! There were lots of giggles and happy tears!

 

14. What do you love about Bridebook?

It connects us with a range of couples and suppliers whilst providing a place for us to show all our wedding experience in one simple but amazing way!  A company like ours, who work on a range of events (not just weddings) needs Bridebook to help couples see all our wedding photos and services in a focused way.

 

A huge thank you to Harriet and Jodie for sharing their Supplier Story. Check out their jaw-dropping work in their Bridebook profile.

 

Want to feature in your own Supplier Story? Get in touch with Beth at [email protected].

Supplier Stories: Insights from Award-Winning Wedding Florist and Blogger Thoughts of You Flowers

Welcome to this week’s Supplier Story! ‘Supplier Stories’ is an original Bridebook Business article series, where we go behind-the-scenes and into the wedding world through those that know it best – the experienced and talented venues and suppliers across the UK.

So whether this is your first story or 10th, enjoy as we look into the industry as a whole, and celebrate a true story in itself! Who says couples have all the fun?

 

Thoughts of You Flowers’ Story: 

thoughts of you flowers bridebook supplier  story wedding florist industry insight

This week we’re talking to Amy Crammond, florist extraordinaire at Thoughts of You Flowers. Thoughts of You Flowers are an attentive and creative team of two who make eye-catching floral arrangements out of fresh and silk flowers. Their adaptability and ability to recreate their couples’ vision earned them the North of England Wedding Awards for Outstanding Customer Service 2015, and is the linchpin of their work.

So without further ado, Amy over to you! 

 

1. Tell us a little bit about yourself?

I’m a wedding florist, wedding blogger and a published writer, basically, if it involves weddings and flowers, I’m on board! I love to learn new things, whether it’s a new floristry technique, a new tip or trick for social media or something to improve my website. This year I have even purchased a ‘proper camera’ in the hope of learning how to take some better photos of my work – currently, I’m using my trusty Samsung camera phone. So, the amazing photos you are seeing of my work are by some of the very talented photographers we have had the pleasure of working with.

 

2. Share your story?

Having trained as a florist in 2008 and worked at various local florists in the area, in 2013 I opened my own florist shop creating flowers for all occasions, including weddings. In 2015 we won a regional award for Outstanding Customer Service for wedding flowers in the North East. After we won the award our wedding bookings have just kept increasing and increasing! We decided it was time to focus on ‘just’ being wedding florists, so on Christmas Eve in 2016 we closed the florist shop and became a wedding only florists. We entered the Bridebook Wedding Awards this year and our couples were very so supportive of us. We’re now looking to the future and finding a new studio to work from for 2018, to create lots of lovely wedding flowers in and to keep growing our business.

 

3. What drew you to the wedding world?

It’s really simple: weddings are lovely happy occasions. Being involved in the planning of someone’s wedding day and then seeing them on their wedding day is amazing, building up the relationship and trust and then delivering the final product. It’s really special and we love it!

4. What do you see as the biggest challenge in the wedding industry currently?

I think a potential issue at the moment is the number of companies who are not fully insured or fully registered as businesses. Lots of these types of businesses are run as a hobby and may not have the correct insurance policies or experience to produce high-quality work or offer high service levels. There are so many businesses that are amazing at what they do and are fully insured – these are the wedding industry professionals that brides and grooms should be looking to have as suppliers for their wedding day.

 

5. What trends are you seeing in the industry?

It’s all about the relaxed, informal approach – with the ever increasing popularity of barn or country hall wedding venues and relaxed styling to match. With green being the Pantone colour of 2017 using foliage is a huge wedding flower trend, with some weddings using more foliage than flowers – in buttonholes, bouquets, garlands on the tables and foliage on the chair backs and even on the cake. It really is all about the green!

 

6. What is the biggest challenge you face on the wedding day itself?

For me, it’s trying not to show how stressed I am. I always stress the day before and the day of the wedding, once the flowers are delivered and I get that happy hug from my brides (and/or grooms) I relax! It’s an ongoing joke that I am so relaxed when helping with the wedding planning and consultation stages that my couples would think I was a different person if they saw me the day before and morning of their wedding day. I guess this shows how passionate I am about my work, delivering the end result and knowing my couple are happy with my work. Receiving a lovely email, text, call or review within a few days of the wedding is always lovely too!

 

7. How do you feel technology is changing the industry?

Pinterest is giving brides and grooms so much more choice and inspiration. It is so handy for a bride or groom to pin their ideas to one place and then be able to show their ideas to any supplier, so if they talk to me about wanting some flowers for their cake they can then show me a photo of said idea for cake and the flowers to go onto it so quickly. Another ongoing joke – what the heck did we do before Pinterest? How did anyone manage to plan a wedding without it?! Instagram and Facebook are also becoming more important for helping to source inspiration and suppliers for couples, especially seeing photos and reviews from past couples. Of course websites are still vital for couples to view, but social media is a huge tool for suppliers to show their work and for couples to find suppliers, especially when using hashtags.

 

8. What has been your biggest time saver this year?

Honestly, I’ve not found a time saver yet, if I stopped going on Facebook, Instagram and Pinterest when I was meant to be getting on with my to-do list I’d save hours each day. I’m sure we are all guilty of that though, aren’t we? #procrastination

 

9. How do reviews impact the industry?

Positive reviews and happy customers can make your business but negative reviews and unhappy customers can break it. We all aim to create amazing work for our couples with amazing service to match and I am sure every professional wedding supplier would do everything they could to turn an unhappy customer into a happy customer before it turns into a bad review.

 

10. How do you get to know your couples before the big day?

We spend time with them, be it through face to face consultations, emails, Facebook messages or phone calls. We ask lots of questions – sometimes they may seem silly or irrelevant but every answer helps us to find out more about the couple’s ideas and personality. One question we always ask is if they are messy or tidy, to get a feel for whether they’d want a neat, structured look for their flowers or a more relaxed style. We ask to see photos of anything and everything they have organised for their weddings – particularly the bride’s dress, bridesmaids’ dresses and the groom’s suit. It’s handy to know as much as possible and it’s nice for the couple to see us showing an interest and getting excited about their wedding. When we post on social media we know that certain couples will like certain posts – some of them can’t get enough of our archway and others just adore an over the top unstructured bouquet.

 

11. What do you think makes Thoughts of You Flowers unique? 

I suppose it’s our award-winning customer service that makes us unique. We try to be as relaxed and helpful as possible throughout the planning stages for our couples. Any questions our couples have we answered as soon as possible and if a couple is struggling with any part of wedding planning we do our best to help, whether it’s finding a certain supplier or thinking of that all-important colour scheme. We work using the ‘your style is our style’ idea, meaning we do create any style of wedding flowers that are requested by our couples – nothing is too ‘out there’ or ‘not us’. From the first enquiry until the wedding day our couples get to build a relationship with us, and then on the wedding day we can make sure that the flowers are everything they wanted (or hopefully even better). We also like to add a personal touch, calming any nerves they may have and wishing them all the best. 

 

12. What do you think makes for the perfect wedding?

A wedding that reflects the couple – their tastes, personalities, lifestyles and hobbies. We love it when table names are places that are important to the couple, or the songs played are important to them in some way. We also love to include any flowers or foliage that are sentimental in some way to the couple. One groom had always bought pale pink carnations for his bride, so pale pink carnations were a must for their wedding flowers. Another of our past couples were worried that they would forget their wedding vows so we included rosemary in the groom’s buttonhole and the bride’s bouquet as rosemary means ‘remembrance’.

 

13. What’s your favourite wedding memory? 

It has to be at my cousin’s wedding, when in the groom’s speech he thanked my team for their hard work and patience helping my cousin to choose the flowers for their wedding day (she’s very indecisive!) to match with their colour scheme (pale blue and purple (‘Eeyore blue’)). It was so lovely to be mentioned and thanked in the speech although when all the guests then clapped and cheered it was a little embarrassing!

 

14. What do you love about Bridebook?

I love how easy it is to use for me as a supplier and for brides and grooms. I also love that the staff are all very helpful and friendly and clearly want to help both suppliers and couples.

 

A huge thank you to Amy for sharing her Supplier Story. Check out her gorgeous arrangements in her Bridebook profile.

 

Want to feature in your own Supplier Story? Get in touch with Beth at [email protected].

Supplier Stories: Wedding Personalisation And Insights From Wedding Venue Woodhill Hall

Welcome to this week’s Supplier Story! ‘Supplier Stories’ is an original Bridebook Business article series, where we go behind-the-scenes and into the wedding world through those that know it best – the experienced and talented venues and suppliers across the UK.

So whether this is your first story or 10th, enjoy as we look into the industry as a whole, and celebrate a true story in itself! Who says couples have all the fun?

 

Woodhill Hall’s Story:

 

This week we’re handing the proverbial microphone to Rachel Fenwick (photoed above), Marketing and Communications Manager for the romantic and quirky Woodhill Hall. At Woodhill Hall, every nook and cranny is crammed with personality and every tiny detail is taken and made their own. The wedding team’s hard work and dedication to their couples has earned them several awards, including “Most Romantic Wedding Venue 2016” for the English Wedding Awards.

So without further ado, Rachel over to you! 

 

1. Tell us a little bit about yourself and your team?

I’m Rachel and I work as Head of Marketing at Woodhill Hall. Our team is very much like one big family – works well together, always helps each other out and loves a good cocktail party!

Wedding Venue Woodhill Hall

 

2. Share the story of Woodhill Hall so far?

Woodhill Hall was bought by Corrinne and Chris back in 2005 as a holiday let, but in 2009 they fell into weddings after a local lady asked if they could use the venue as a place to hold their wedding reception. It was then Corrinne had that ‘light bulb’ moment and realised this was an industry she’d like to be involved with more and that her day job, working as a divorce solicitor of all things, just wouldn’t cut it anymore. It was at that point the business started on a whirlwind fairytale adventure but still keeps to its core values:

  • Allowing couples to feel at home at a fully exclusive venue.
  • Giving as much flexibility as possible so couples have their day their way – if they want to create their own wedding breakfast menu then why not!
  • To create the best possible atmosphere for a two-day celebration without a corporate feel.

 

3. What drew you to the wedding world?

I’d always worked in marketing, however, in October 2016 I actually got married at Woodhill Hall – a match made in marketing heaven some would say. A month after the wedding I was thrilled to be offered the Marketing Manager position by Corrinne and immediately felt at home with the team. So in essence, what drew me to the wedding world was my experience of having a brilliant wedding venue with a fab team.

Wedding Venue Woodhill Hall on Bridebook.co.uk

 

4. What’s your favourite aspect/room/part of Woodhill Hall?

It’s very difficult to choose at Woodhill as there are so many parts to the venue! If I had to choose I’d say the Elephant Courtyard. As a bride at Woodhill, I remember it being a hive of activity with everyone chilling out in the space with drinks and for photographs. On a work level, I love sitting back and relaxing in the courtyard, on a warm sunny day, like today, you feel like you’re abroad – it’s so hot, peaceful and all you can hear are the birds in the background!

 

5. What do you see as the biggest challenge in the wedding industry currently?

The current struggle we are seeing a number of venues face is couples wanting to really personalise their day and expecting more from their venues. Knowing a number of wedding professionals in the sector, we know some have struggled in recent years to cope with the demand from couples when they come forward with ideas of personalising their day or changing packages to want they want. We’re one of a few venues in the North-East that offer a two-night experience which really helps us work with couples to do this. It also helps with us being family run that we’re not restricted to corporate guidelines so can be flexible with timings on the day, helping them decorate and also delivering a truly personal experience.

Wedding Venue Woodhill Hall with Bridebook.co.uk

 

6. What wedding venue trends are you seeing in the industry?

In terms of venues, it seems as if year on year there’s a big trend, so last year was barns and this year it seems to be warehouses in the North-East, but you can guarantee next year it will be something different.

 

7. What is the biggest challenge you face on the wedding day itself?

Facing the unexpected! From having a dad lose their entire wedding speech, to florists not turning up on time, we’ve faced it all! It’s all about being able to remain calm in the situation and doing your best to help resolve the issue without causing unnecessary stress for the couple.

 

8. How do you feel technology is changing the industry?

I think being in a digital age now, couples – whether they’ve booked or not booked with you – require quick response times to queries. For example, Facebook now allows people to see when you’ve read your message regardless of if this is 11am or 11pm, where we can we’ll always respond to enquiries as a wedding is a huge investment and therefore all customers should receive a first class service.

 

9. What has been your biggest time saver this year?

Directing brides to our handy costs calculator online.  At Woodhill we don’t run set packages, this allows couples to create their own wedding and make it more personal to them. The calculator allows couples to go through all our options and also work to their budget online – we’re pleased to say we’ve received such great feedback from couples on the tool too.

 

10. How do reviews affect the industry?

Reviews are so important in the industry!  For example, with my wedding, I booked my photographer, videographer and florist based on word of mouth recommendations. At Woodhill, we receive such wonderful feedback from our couples and try to showcase it online wherever possible.

Woodhill Hall Wedding Venue with Bridebook.co.uk

 

11. How do you get to know your couples before the big day?

At Woodhill, we pride ourselves on knowing our couples prior to their big day! Wherever possible we have a dedicated coordinator to see the couples at all points on their journey, from serving them on their food tasting evening to running their planning meetings and, of course, being there on the big day. It’s a really important part of the process for us and it’s not just the couples we know by the big day, it’s their families too.

 

12. What do you think makes Woodhill Hall unique? 

Well, how many venues do you know that have giant grass elephants in their courtyard?

Aside from the quirky décor, we like to think we’re unique in our approach to weddings. Being a family run venue means we get to know our couples really well and they definitely feel like family after 2 nights staying with us. In addition, there are additional extras which definitely help couples feel at home with us. For example, we allow couples to personalise their wedding breakfast menu on their big day. We had a couple in which the groom was from Italy and the bride was from a lovely farming family in the UK and therefore they had an Italian based starter, venison lasagne and a fruit crumble with their favourite fruits for their dessert.

We also offer couples free use of the prop shop on-site which houses hundreds of items from copper lanterns to candelabras, wooden crates, log slices and so much more, As a bride, this was such a cost saver! I was quoted £295 for the items I wanted to hire for my wedding, but was thrilled to find they were all in the prop shop after I booked the wedding!

Wedding Venue Woodhill Hall with Bridebook.co.uk

 

13. What do you think makes for the perfect wedding?

A great atmosphere with fab friends and family.

 

14. What’s your favourite wedding memory?

My all-time favourite wedding memory was standing on the orangery terrace as the sun was setting with my other half, having a quiet moment away from the guests and saying goodbye to a few guests, namely my grandparents.

It was always touch-and-go as to whether my Grandma would make it as a few months prior she became wheelchair bound. The venue was great and was fully disabled-friendly which put us at ease on the day for sure. I remember my Grandad came to give me a hug to say goodbye, but unlike his usual hugs this one was different. He whispered to me “What a great day hunny, you looked beautiful. But what am I going to do now… I’ve lost my little girl”.

In that moment, albeit 20/30 seconds I realised how important I was to my Grandad. They say weddings are wonderful family occasions and they really are, but I’ll never ever forget that memory for that reason and also it was the first and only point in the whole day I cried my eyes out – luckily I had my makeup artist on hand to sort me out!

My Grandad unexpectedly passed away a few weeks after the wedding which makes the moment even more memorable. I’m just so pleased I have a brilliant photographer and videographer there to capture the moment – a huge tip to couples is to invest well in your photographers and videographers as they will capture some of the most important memories in your life.

 

15. What do you love about Bridebook?

We love the look and also how easy it is to use! We also love how we can put some of our favourite suppliers on the site, ones who are familiar with Woodhill and know the venue well.

A huge thank you to Rachel for sharing her Supplier Story. Check out the charming Woodhill Hall in their Bridebook profile.

 

 

Want to feature in your own Supplier Story? Get in touch with Beth at [email protected].

 

Alice & Brad in Bridgnorth, Shropshire (garden party + pale pink)

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Alice and Brad were all smiles at their totally chilled Bridgnorth wedding with amazing garden party reception in Autumn 2016. Rather than hosting a traditional wedding breakfast after the church ceremony, Alice and Brad chose to invite guests back to the family home for a huge garden party and buffet into the night!  Music on the day included a performance from Megan Reece, a finalist on The Voice in 2016!

Venue: Marquee at bride’s family home in Bridgnorth, Shropshire

Photographer: Nick Brightman Photography

Florist: Inspired by Chelsea | Catering: Vintage Chefs | Videographer: Cam3 Video | Wedding Dress Designer: Allure Bridal | Wedding Dress Shop: Adele Louis Bridal | Music: Megan Reece (finalist from The Voice 2016) | Menswear: Peter Posh, Wolverhampton 

Season: Autumn | Colours: Pink | Styles: Outdoor, DIY-Inspired, Vintage, Marquee / Tipi, Casual, Natural 

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

Real wedding of Alice and Brad in Bridgnorth, featured on Bridebook.co.uk.  Photo by: Nick Brightman Photography

 

Words from the beautiful bride, Alice, describing the lovely wedding:

“Just full of love, from the ceremony to the amount of people there and the reception back at our family home. Everyone just got on no matter their age or background (people from uni, school, parents friends, grandparents friends, my friends, Brads friends) and had a good time filled with laugher, love and good food, drink and dancing.”

Talented photographer, Nick Brightman, recalls how relaxed and memorable the wedding was:

“One of the most chilled weddings that I’ve been to. After the church wedding all the guests walked back through Bridgnorth High Town for a party at the Bride’s family home complete with performance from a finalist from The Voice!”

Congratulations to Alice & Brad and thank you Nick Brightman Photography for sharing these beautiful images of this relaxed wedding!

 

View more real weddings

11 Wedding Guest List Arguments All Couples Have (And How To Resolve Them)

Bridebook.co.uk Guests drinking champagne


Cutting down your wedding guest list can feel like you’re Hercules battling the Hydra – cut one person, and two more grow back in their place! But it has to be done, whether it’s because you need to save a few bucks or because they just! won’t! fit! in your venue. Remember, a bigger guest list means a bigger budget… or choosing between a champagne reception and serving your uncle’s homebrew!

The moment when you and your partner combine lists and discover the number is bigger than you ever imagined is always a dark day. To avoid disappointment for either of you – and the ruthless cull that has to follow – try using our Guest List Tool. It’ll do all the adding up, sorting and tracking, meaning you both stay on top of numbers.

Sadly, as brilliant as our Guest List Tool is, it can’t fight your battles for you. (Not yet, anyway. We wish!) So if you think your other half is being unreasonable (or maybe you just need to get something off your chest!), we’ve got some tips to help you navigate the tricky terrain of the wedding guest list.

“Your parents have a longer list… But they’re not paying as much as mine!”

Straight in at the deep end! We can almost guarantee that both sets of parents will want to invite a long list of their friends, regardless of whether or not you like them…or whether they can pay towards the extra cost. As a rule of thumb, we’d say that if they’re not immediate family or your other half hasn’t seen them in the past ten years, you have a right to question them.

“I don’t want children!” (*pause* “At the wedding, not with you!”)

Now, this is a decision that lots of couples struggle to make personally, never mind between the two of them. But if a child-free wedding is what you want, you should be reassured that you’re not a bad person for requesting this. You’re also not the only one – lots of couples do. Not only is it an easy way to cut costs and numbers (and, dare we say, stress levels), but it might even be more welcome among your guests than you’d expect! After all, it gives parents a proper night off to enjoy themselves.

“You don’t even like your work friends!”

Work friends are tricky. The key question to start with is whether they’re friends your partner happened to make through work…or if they really are work friends. Either way, it’s worth considering that not only can a blanket ban rub your fiancé up the wrong way, it might well make for an awkward office atmosphere for them post-honeymoon. Why not compromise and invite a handful of them to the drinks and dancing, if not the ceremony? That way, everyone’s happy… But you’re still not paying full whack!

Bridebook.co.uk Guests Sharing Food

“Why are you inviting your ex?”

We’d never want to make assumptions but this can be a ticking time bomb. Now, if you’re one of those lucky few who’s genuinely on good terms with their ex (and importantly, whose partner is on good terms with them too!), more power to you. Invite away! But there are no prizes for inviting an ex out of awkwardness or some kind of weird obligation – so if you don’t have a good reason to (e.g. you’re actually still close friends), we’d give it a miss. Remember, you’ll also be risking a fair few awkward conversations: “So, how do you know the happy couple?” “Oh, erm…” Our advice? Only invite exes in exceptional circumstances.

“It doesn’t feel like our wedding anymore!”

Managing a wedding can feel like a balancing act. Yes, you want the details to be perfect and to keep everyone happy… But you still need to think about the big picture (and vice versa!). This is never more apparent than when you’re putting together your guest list. Sure, maybe those extra six guests from Mum and Dad’s timeshare won’t actually feel like such a big deal on your big day… But if it’s overwhelming you right now, you need to let your parents know.

“Shall we just bloody elope?”

Every couple will have this moment… And you know what, some of you might decide you should! But take a minute and pour another glass of wine before making any hasty decisions. We promise that nine-and-a-half times out of ten, it’ll be worth it in the end!

Bridebook.co.uk Bride and groom walking down drive

“We’ll have to not invite some of your family.”

Chances are, one of you will have a significantly larger family than the other. To deal with this, try to assign rough portions of your guest list to each one of you early on so that you both know what you’re working with. You might do this equally and split the list into quarters: one for each of your families and one for each of your extras. Or you might decide to reflect on the size of your respective families: if your partner has a much bigger family than you (but is still close to them!), you could decide to give them a third for their relatives and yourself a quarter. Either way, your boundaries will be a bit more obvious – and so will overstepping them!

“We can’t not invite them – they’ve just got engaged.”

This is where you need to be firm with your decision. Lay down the law and stick to it – avoid any grey areas or sneaky exceptions. For example, many couples have a “No Ring, No Bling” policy, meaning a guest can only bring a plus one if they’re married or engaged. That said, given that many people choose not to marry nowadays, another way to keep your guest list a little leaner is by making decisions based on how long a couple have been together.

“Well, they invited us to their wedding…”

Look. Weddings aren’t tit for tat, and you should never feel obligated to invite someone to yours, just because they invited you to theirs. Planning a wedding is too hard (and too expensive!) for that. This is the bottom line: invite the people you want to spend the best day of your life with… And ideally, no one else!

“We’re treating our friends like they’re numbers!”

Maybe you are, but the reality is that this is what all couples have to do eventually. At one stage or another, you’ll start to feel like all your wedding guests have a pound sign hanging above their heads. Planning a wedding is a balancing act. Inevitably, you start to think about how one less guest means getting back their equivalent in booze, flowers or cake. But before you make any hasty decisions, think about how much that person means to you. This feeling won’t last forever – you’ll forget it as soon as they’re there at your big day. We promise, they’re worth every penny… But if you really don’t feel like they are, then it might be time to make a cut!

Bridebook.co.uk Wedding Party Sequinned Bridesmaids dresses and sunglasses

“It’s still! Too! Big!”

If you feel like you’ve done everything you can and your guest list is still just too big, it’s time to get pragmatic. Sit down with your partner and split your guest list into the A List and the B List. Sound cruel? Not at all! Many couples even plan ahead and print two sets of RSVP cards with different dates: an earlier date for the A List and a later date for the B List (to be sent out after the A List have said they can’t make it). A word of warning though: try not to let the B List know they’re the B List. Cher might get away with it in ‘Clueless’… But there’s no guarantee that you will too!

Got another guest list dilemma you want solved? Check out our Instagram, TikTok and YouTube channels. We might have already answered your question – and if not, drop us a line in the comments. But we reckon once you’ve sorted out these ones, you’ll be pretty much good to go. Send those invitations out – and once your RSVPs come flooding in, keep track of them with our state-of-the-art Guest List Tool. Then it’s onto budget blow-outs…

You Might Also Like…

Happy Planning!

3 Ways to Survive Wedding Season 2018 (that don’t involve wine)

It’s lurking on the horizon…peak wedding season 2018. And whilst we can’t really complain about being busy, we also are. 

Fortunately we’ve rustled up three essential survival tips to help you face wedding season 2018 head on. We’re ready for you…

3 Tips to Help You Survive the Wedding Season 2017

 

Savvy wedding suppliers know that the best time to build their business is during the quieter months, and that the most surefire way to guarantee optimum efficiency during the peak wedding season is to plan well ahead of time.

Well wave goodbye to spring and brace yourselves folks; the wedding season is upon us!

Whether you’re ready and raring to get started or are a little apprehensive about how well prepared you are for the marital mayhem that lies ahead, we’ve got three essential survival tips to help you make sure that wedding season 2018 is your best yet.

1.Get your house in order 

Don’t panic! There’s still time to take stock and make sure you’re organised and prepared for peak wedding season. 

Tick these 5 quick wins off your to-do list…

  1. Address those niggly admin tasks that you’re always tempted to leave until the last minute. Stop putting them off…
  2. Renew or sign up for relevant, professional wedding licences, memberships and certifications, like The UK Alliance of Wedding Planners or the National Association of Wedding Professionals.
  3. Wedding venues may need to renew music licences and check insurance premiums.
  4. Dust off your equipment and check that all of your wedding supplies are still suitable and in good condition.
  5. Conduct a quick stock count to make sure you’ve enough of everything to easily meet demand (with contingency built in too of course).

3 Tips to Help You Survive the Wedding Season 2017

Is your website up to date? 

It’s easy to let things slip in quieter periods but actually maintaining your online presence all year round is essential, as although most weddings may take place between now and October, the wedding supplier ‘window shopping period’ for couples happens all year round.

And if you’ve been a little quiet on social media, it’s time to start a conversation and get your followers excited for wedding season 2018/2019.

Did you know that leaving your website stagnant and not updating it with new awards and wedding portfolio pictures can seriously affect your rankings in search results?

Google rates your site based on relevance and freshness, and an easy way to keep things fresh is to start a blog on your website and / or regularly update your portfolio with photographs and editorial coverage of weddings you’ve catered for. Try not to save all your updates and bulk upload them to your website. Drip feeding fresh content onto your site is always best.

3 Tips to Help You Survive the Wedding Season 2017

Do you have an online presence elsewhere?

It’s also essential that you keep your online profile consistent across all platforms.

Is your Bridebook business profile complete, relevant and up to date?

Your professional image could suffer if you’re telling a different story about your product or services in different corners of the web.

2. Check your resources

As you’re gearing up for the get go, conduct a quick SWOT analysis of your team and identify where any strengths and weaknesses lie in your team’s skill sets. If necessary, provide training. Otherwise, make sure every member of your team understands the valuable role they play in delivering the best possible service and ensuring this year’s wedding season is one to remember.

Your people are your best brand assets and advocates so ensuring that they are confident, organised and fully informed of their duties will reflect well on your brand when they’re working at your events.

3 Tips to Help You Survive the Wedding Season 2017

Try and coach your team to a level of efficiency and mastery that enables you to delegate some of the ‘doing’ to them, therefore freeing up more of your time during the busy wedding season. You can then dedicate your efforts on building your business, winning bookings, being present at events and developing your brand.

You could consider outsourcing certain tasks and responsibilities without adding the pressure of a full time overhead. Look into using virtual assistants or freelance / part time receptionists, bookkeepers and marketers. If you think your time is better spent on managing and developing your craft, enlist the help of administrative support to help you keep on top of the day to day necessities. A freelance junior marketer or admin assistant could keep your website, social media channels and online profiles up to date.

3. Prepare a plan

Use your bookings calendar to work backwards from each wedding you’re booked for and ensure you’ve plenty of time to complete all the tasks you need before each of your client’s big days. You should go into the wedding season with a clear idea of what is needed and by when to avoid any last minute panicking.

Don’t allow your schedule to get out of hand and make sure you build in some time to actually run your business and complete necessary tasks like emails, calls and website and social media updates. You should also schedule in weekly or monthly business performance recaps if possible to ensure everything is on track and that your wedding business is running as smoothly as possible.

3 Tips to Help You Survive the Wedding Season 2017

And lastly but by no means least. be sure to book in some ‘me time’ to help you recharge your batteries. If you don’t give yourself the down time you deserve, you won’t perform to the best of your abilities and you could risk burning out.

You’re ready to take the wedding season 2018 by storm

Peak wedding season is a really exciting time to be a wedding supplier and you deserve to enjoy it too.

The key to sailing through the season and having your best year yet lies in the preparations you make today. Remember, those who fail to plan, plan to fail.

We plan to sail.

Want more tips and tricks as to how to grow and market your wedding business? Like the Bridebook Business Facebook Page and receive weekly updates from industry experts and thought leaders across the UK.
 
 Keep your Bridebook profile up to date and relevant by logging in and editing your Business Account HERE. Once updated, you will instantly increase your profile searchability and are able to connect with our community of 40,000 couples. In short, spend a little time adding photos, videos, and information you love about your business now, and benefit later! 

How to deliver personalised weddings in an impersonal online world

Here are a few easy ways in which wedding suppliers can offer couples a detailed and personalised experience online with very little effort required!

How to deliver personalised weddings in an impersonal online world

The internet opens minds; that’s undoubtedly true. It provides answers to questions we’d once ponder but perhaps never resolve. It provides inspiration for pretty much everything we do – or could do. And it encourages many of us to share our own stories, dreams and desires with the world.

Indeed, this applies to all people in all industries but we’re struggling to think of a dreamier one than the wedding industry. In a time when heads are firmly in the clouds and couples are on an engagement high, envisioning their big day and all the little details that will make it personal to them, where will they turn in an attempt to make their dream a reality?

They’ll head online, of course.

 

Wait…where are you?

 

As wedding suppliers, you need to be where your brides and grooms are and you need to be available ‘in theory’ as their ‘personal consultant’ whenever they need you.

Modern couples are conditioned to expect fast responses and unlimited access to whatever important information they need, as and when they need it.

Now, we’re not suggesting that you have the time (or inclination) to be at the beck and call of all potential clients and their wedding whims but there are a few easy ways in which you can offer couples a detailed and personalised experience online whilst you’re busy doing other things.

 

1.Ensure online information about your wedding services is current and comprehensive

Make sure that your website and all other online listings (that includes your Bridebook profile and social networks) are up-to-date and clearly communicate all the essential information couples will want to see, such as galleries, reviews, contact details and pricing.

How to deliver personalised weddings in an impersonal online world

 

2. Add a little personality to your online portfolio

Don’t be afraid to advertise your wedding business in a tone of voice and style that reflects who you are and what you’re about.

Personality and a unique take on age-old wedding traditions will guarantee that you stand out against other wedding suppliers who play it safe and ‘stick to what they know’. Stay abreast of the latest online wedding trends and add your own, expert flair.

 

3. Listen to the needs of modern day couples 

Weddings in 2017 and beyond are all about personalised experiences which are subject to wedding suppliers *listening *to the needs and preferences of the couples they work with.

Brides and grooms are expressing themselves online throughout their wedding journey; from the planning stage to their actual wedding day and afterwards too.

It all begins with couples announcing their engagement on social media. Digital save the date invitations are probably next – perhaps linked to a personalised wedding website where guests can informally RSVP prior to the official invitations.

Did you know, an estimated 64% of brides are now opting to use paperless invitations for at least some part of their wedding journey?

How to deliver personalised weddings in an impersonal online world

 

If you’re a wedding stationery supplier, it’s vital that you listen to these industry changes and adapt your offering. Showcase your products elegantly and stylishly online (because printed wedding stationery will likely never go completely out of fashion) and if possible, develop your offering to include digital invitations, ‘evites’ and save the date cards to avoid isolating the ‘pro paperless’ segment of the Millennial wedding market. For inspiration, Paperless Post specialise in beautiful online invitations.

 

4. Join the #wedding conversation

We’re seeing more couples than ever before embracing personalised wedding hashtags as an accompaniment to their big day, so that guests can upload their shots to Twitter and Instagram for the entire wedding party to enjoy.

Hashtags are a great way of organising wedding snaps and of documenting real-time footage of a couple’s wedding day.

All wedding suppliers – but particularly wedding venues – should look at creating their own #wedding hashtag and you should encourage couples to use it when they’re sharing content online. This acts as free advertising and brand promotion for your wedding business, and the most impactful form of promotion for any business is that which uses raw emotion to convey a message.

Couples captured enjoying the best day of their lives at your wedding venue, eating your wedding cake or wearing a wedding dress from your collection is one of the best ways possible for you to advertise your product or services online.

How to deliver personalised weddings in an impersonal online world

 

Be sure to engage with online comments from your clients so that third party viewers can see that you’re emotionally invested in the couples you work with, and to show that you personally care about making their wedding day completely perfect.

Get personal with your couples and the online wedding world will notice

Couples in 2017 / 2018 are fully embracing the digital age and as wedding suppliers of today and tomorrow, we need to take note.

Listen to industry changes and the couples you work with, and don’t forget that you have a voice too. Talk about your experiences online, share good feedback and join in with the conversation!

Your couples dreams are just dreams before they meet you. Help them make their ideas a reality and challenge yourself to try new things and offer something different.

Because it’s time to get personal.

 

 

Want more tips and tricks as to how to grow and market your wedding business? Like the Bridebook Business Facebook Page and receive weekly updates from industry experts and thought leaders across the UK.
 
 

Keep your Bridebook profile up to date and relevant by logging in and editing your Business Account HERE. Once updated, you will instantly increase your profile searchability and are able to connect with our community of 40,000 couples. In short, spend a little time adding photos, videos, and information you love about your business now, and benefit later! 

Why reviews and recommendations are a wedding suppliers best friend

According to the latest UK Wedding Report 2018, couples now rank reviews (62%) as the most important resource when finding wedding suppliers.

Why reviews and recommendations are a wedding suppliers best friend

 

Think about it. Whether you’re married or not, wouldn’t you choose a venue, photographer or florist that has 5-star reviews over another very similar supplier that has no documented feedback on their services?

And whilst advertising your supplier products or services online via your website, through paid and organic social media posts or at wedding fairs is important for building awareness and supporting decision making, couples are likely to base their final booking decisions on recommendations and reviews.

Why reviews and recommendations are a wedding suppliers best friend

 

So we’ve gathered that they’re important. Now it’s time to consider how we best request and collect the feedback from our dearly beloved clients.

Whilst many elated couples will assure you that they are going to write you a review after the big day, wedding suppliers often find that actually getting clients to follow through with writing the recommendation can be difficult and time-consuming.

Why not remind brides and grooms to leave you a review using one of these decidedly different tactics:

 

1. Put it on Paper

Send your happy clients a ‘congratulations on your wedding day’ card and inside it, just after you sign off the card, ask them if they’d kindly post a review for you. This may cost money and demand a little extra thought and time than an email would but it is far more personal and will mean more to couples, which is likely to inspire action.

Plus the cost of a congrats card far outweighs the benefits of a great review. Think of it as your next potential booking costing 99p!

You could even go one step further and send your clients a first-year anniversary card. The likelihood is that they’ll have engaged friends of a similar age and this gesture could result in a personal recommendation and potential new client coming your way.

Why reviews and recommendations are a wedding suppliers best friend

 

2. Subtly remind the world of how great you are

Use social media to share some of your existing reviews. Not only does this act as promotion for your wedding business but – assuming that they have followed you or liked your page – your latest clients will come across this feedback on their feeds which will act as a subtle memory jog for them to write you that stonking review at long last.

Tip – if you pressure people too much it can actually put them off of leaving you a review. Similarly, be careful not to make your social media accounts too self-promotional. Let past, ‘happy clients’ do most of the talking for you.

The trick to building reviews is to perfect at which point you verbally ask for a review (when your client is happy, relaxed and impressed) and in how you follow up this request. You’ll have gotten to know the personalities of your clients and whether they’re more ‘formal email’ people or social media savvy millennials, so tailor your communications to suit each of them for the best chance at succeeding.

 

3. Share your Bridebook profile

Did you know that registered venues on Bridebook with reviews and testimonials are 2.3 times as likely to receive an enquiry? 

Ping out your Bridebook URL on social media channels and ask couples you’ve worked with to share their feedback, just as wedding venue Hedsor House has.

 

So once you’ve gathered your reviews, where to post them?

The first place to post any reviews is on your wedding website – and not just on the testimonials page. Be sure to leave reviews and recommendations on all pages to maximise the chances of them being seen, and to validate your wedding supplier services throughout the customer journey.

Next, make sure you include good feedback on all marketing collateral. Everything you send out or use to promote your business should be supported by the opinions of happy clients.

Why reviews and recommendations are a wedding suppliers best friend

 

That includes featuring reviews on pricing information, business cards, promotional content and videos, emails, blogs, social media posts and even at wedding shows.

Wedding venues should remember to take a photo of any thank you cards and upload them to their website too. Remember reviews come in all formats, and as couples read an average of 7.6 reviews before booking a wedding supplier it’s important that you collect as many as you can and ensure that your reviews are easy to find.

Tip: don’t forget to upload your reviews on Bridebook and then share your profile URL with the world.

 

Reviews are the best way to showcase your business

Knowing that a supplier has been ‘pre-approved’ naturally gives couples confidence in your ability to provide top notch wedding services for the most important day of their lives.

Get out there are start building your online credibility to win business – and ‘likes’ – in 2017 and beyond.

 

Want more tips and tricks as to how to grow and market your wedding business? Like the Bridebook Business Facebook Page and receive weekly updates from industry experts and thought leaders across the UK.
 
 

Keep your Bridebook profile up to date and relevant by logging in and editing your Business Account HERE. Once updated, you will instantly increase your profile searchability and are able to connect with our community of 40,000 couples. In short, spend a little time adding photos, videos, and information you love about your business now, and benefit later! 

Wedding Planning Tips for the Introverted Bride or Groom

Most people think of a wedding as a lavish party with friends and family, centred around a couple in love. For an introvert, however, being the centre of attention can be scary – even on their special day. If you’re an introvert (or marrying one), we’ve put together a few easy tips to follow to ease your stress as you plan your wedding. 

bridebook.co.uk bride and groom holding hands

Low-Key is Lovely

Some people want loud music, heartfelt speeches, and lots of guests at their wedding. But if you don’t, that is completely ok! A small, intimate event with the most important people in your life is more than fine.

Remember, this is your day. Plan your wedding around your priorities. If you want a small guestlist, go for it! If you want a casual backyard BBQ, fire up the grill. Your happiness (and your spouse’s) is what matters most.

Know Your Strengths (and Weaknesses)

Introverts often feel overwhelmed in social settings, which can make planning a wedding (one big social event) very stressful. But you have innate strengths that can make planning easier than you might have realised.

For example, many introverts are great at making plans and organising. This skill is a godsend when you’re planning a wedding – armed with our wedding planning tools, you can take over the world. With so many elements to keep tabs on, an organised mind can keep everything running smoothly from day one, which everyone will appreciate.

However, don’t be afraid to delegate tasks to other people if they aren’t your cup of tea. Do you hate negotiating? Send your future spouse or a member of the main wedding party to book vendors for you. Not only will this take some stress off you, but playing to the strengths of your family and friends will help your wedding be even better.

Bridebook.co.uk Wedding Planning Cherry Blossom Desk

Don’t Let Facebook Freak You Out

From the minute you post that engagement ring pic, your social media feed will be flooded with well-wishes, advice, and questions about the day. Seeing the notifications stack up can be overwhelming, but take a breath and you’ll be fine. Remember, you don’t have to reply to every single message. Thank the people who congratulate you, but don’t worry about all the questions and suggestions. They can wait! Also, ask a  family member or member of your party to handle your social media on the big day, so you can live in the moment. There’s a time and place for social media, and your wedding day doesn’t need to be it!

Do a First Look

Some brides feel particularly anxious as they walk down the aisle. It doesn’t matter that they’re in a gorgeous dress, heading towards the love of their life. The fact remains that – gulp – all eyes are on them.

One way to alleviate that stress is to have a “first look” with your spouse before the ceremony begins. This private moment between the couple (and occasionally the photographer) can remind both partners what that day is all about: each other. With that in mind, even the most introverted bride can walk down the aisle a little more care-free. 

Bridebook.co.uk bride and groom first look
 

Make Sure There’s “Me Time”

There is no doubt that planning a wedding is stressful. From the day you say “yes” to the day you say “I do”, you’ll be busy with seating charts, invitations, decorations, and a whole lot more. You’ll also be celebrating a lot; bridal showers, engagement parties, and hen dos are all par for the course for a wife-to-be. Somewhat raucous stags are expected for the husbands-to-be, too.

All of this can leave an introvert exhausted. That’s why it is very important that you schedule time to recharge throughout the wedding planning process. In fact, you should even carve out some “me time” on your wedding day, to help calm your nerves and make the day much more enjoyable.

Bridebook.co.uk Woman Holding Wedding Dress

And Remember…

Not every wedding needs to be a huge event. Even the most quiet introverts can have a beautiful, memorable ceremony that they will remember forever – as long as they plan accordingly. If you stick to your guns and plan the wedding that you know will make you happy, you’ll find that everyone else will be happy with you.

Happy Planning!

Article by Shannon Lochwood

How To Manage Your Parents’ Expectations Whilst Planning The Wedding You Actually Want

Whether you have 2 parental figures at the wedding or 8, all of them will likely have certain expectations and some firm opinions on your big day, and will want to play a part in it. This can be one of the most challenging aspects of planning your wedding, as juggling the desires of so many people you hold so dearly can be really tough. It is natural to be strongly affected by it, especially if you are relying on their support (both emotionally and financially) to make the wedding happen.  When your W-Day is looking set to be more like D-Day, it takes some of the fun away from the process – so here are our 5 Tips for Managing Your Parents’ Expectations.

 

bridebook.co.uk mother of the bride helping with wedding dress

Plan with your partner first before anyone else

First and foremost, remember that it’s your day, so it’s imperative that you and your partner talk about what the most important (and realistic) aspects of your wedding are from the outset, and then  keep tracking of them with our wedding planning tools. All the way through, keep why you’re doing it in mind, and why it’s all worth it. 


Involve your parents in the planning

Traditionally, the bride’s parents paid for and hosted the wedding, whilst the groom’s did a lot of prep and liaison, but times are changing and many couples would rather do it themselves. However, parents would still love to be involved somehow,  and it can be done suitably: by visibly taking their considerations on board (though not necessarily putting them into action), and taking the time to understand one another and explain the decision you come to. Try and discuss this with your partner first to predict what your parents may be keen on. 

Take accountability for your parents

When relationships get really strained, it usually helps to manage your own parent’s expectations, and let your partner deal with theirs. This allows conversations to be held with much more honesty and authenticity, rather than the veiled politeness you may feel you owe your partner’s parents. Also, remember that every relationship is different: your partner’s relationship with their parents is likely to be different to your relationships with yours, so one solution may not fit all. Be supportive of your partner throughout, and they’ll be supportive of you too. 

Prepare for telling them how you feel

Relatedly, steel yourself for the potential for some tough love if needed. You may be an adult, but in your parent’s eyes you’ll always be seen as their baby – especially in the run-up to a wedding! However, this doesn’t mean they can take over the planning, and you should prepare yourself to have to tell them that. It’s not necessarily a comfortable conversation to have, but at this point, your parents will hopefully remember you’re a fabulous full-grown human in your own right (thanks to them, mostly) and can make decisions for yourself.

Remember they have your best interest at heart

Although the key thing is that you both get your dream day, it’s good to remember that that’s all your parents are aiming for too, albeit in a considerably different way sometimes!  A nice way of publicly showing you realise how much they care is in the speeches – if you’ve had a rough time dealing with parents’ expectations in the lead up, then acknowledging how grateful you are for everything they’ve done in the reception speech can be a lovely way to draw a line under it. Alternatively, make a joke out of it if you think it will go down well! 

bridebook.co.uk groom practicing speech in car

Ultimately they want you to have the most amazing day of your life, but if they can have a great day too….well, that would also be lovely. Weddings are crazy, heady, emotional times for everyone, but at the root of it all, it’s all about celebrating you two and your life together – sometimes those involved just need a nudge in remembering that. Now for the fun bits – the cake tasting and the champagne drinking…

 

Happy Planning!

 

Content audited by thinkenterprise.co.uk